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爱德华·博克:爱德华·博克自传·补录 386

爱德华·博克《爱德华·博克自传》· The Americanization of Edward Bok · 领导

The lesson to the eye was simply and directly effective; the pictures told their story as no printed word could have done, and furniture manufacturers and dealers all over the country, feeling the pressure from their customers, began to put on the market the tables, chairs, divans, bedsteads, and dressing-tables which the magazine was portraying as examples of good taste. It was amazing that, within five years, the physical appearance of domestic furniture in the stores completely changed.

出处: https://www.gutenberg.org/ebooks/3538
定位:Additional excerpt 386 · 核对日期:2026-10-19 · 核验:短摘录

白话

这种给眼睛上课的方式简单直接,效果立竿见影;图片讲的故事是任何印刷文字都做不到的。全国家具制造商和经销商感受到顾客的压力,开始把杂志上展示为好品味的桌子、椅子、沙发、床架和梳妆台推向市场。令人惊讶的是,五年之内,商店里家用家具的外观完全变了。这说明,当消费者用眼睛投票时,供给端会迅速跟着调整。

上下文

博克在回忆录中描述他主编的杂志如何通过图片系列影响全美家具市场。

今日一问

你所在的行业,有没有可能通过展示“好例子”来倒逼供给端改变?

公版传记;原文逐字取自 Project Gutenberg,仅摘录段落并附全书链接。

本文本为公版;底本与原文链接见上。 版权

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