事业 · 创业者自述
P.T. 巴纳姆：奋斗与胜利·补录 555
P.T. 巴纳姆《奋斗与胜利》· Struggles and Triumphs · 领导
My editorial friend, Mr. Robert Bonner, of the New York _Ledger_, sincerely congratulated me upon my full and complete restoration. I had some new plays which were adapted from very popular stories which had been written for Mr. Bonner’s paper, and I went to him to purchase, if I could, the large cuts he had used to advertise these stories in his street placards. He at once generously offered to lend them to me as long as I wished to use them and tendered me his services in any way. Mr. Bonner was the boldest of advertisers, following me closely in the field in which I was the pioneer, and to his judicious use of printers’ ink, he owes the fine fortune which he so worthily deserves and enjoys.
出处：
https://www.gutenberg.org/ebooks/50115
定位：Additional excerpt 555 · 核对日期：2026-10-19 · 核验：短摘录
白话
巴纳姆的编辑朋友罗伯特·邦纳是《纽约纪事报》的老板，在他完全恢复后真诚祝贺。巴纳姆想购买邦纳报纸上为连载故事做广告的大幅插图，用来改编新剧。邦纳慷慨地免费借给他，并主动提供各种帮助。巴纳姆称赞邦纳是最大胆的广告主，紧跟在他这个先驱后面，凭借明智地使用印刷油墨，赚得了应得的财富。核心是：商业中慷慨互助和善用广告能带来双赢。
上下文
巴纳姆在自传中讲述与报业巨头邦纳的交往，体现19世纪美国娱乐业与报业的广告合作。
今日一问
在竞争激烈的行业里，你能否像邦纳那样既大胆自我宣传，又慷慨帮助同行？
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