Edward W. Bok：The Americanization of Edward Bok, Additional Excerpt 217

This wonderful offer appealed with singular force to the class of readers of this particular paper, and they decided to take advantage of it. The advertisement appeared on Sunday, and Monday's first mail brought the magazine over eight hundred letters with ten cents enclosed "for a year's subscription as per your advertisement in yesterday's --." The magazine management consulted its lawyer, who advised the publisher to make the newspaper pay the extra ninety cents on each subscription, and, although this demand was at first refused, the proprietors of the daily finally yielded. At the end of the first week eight thousand and fifty-five letters with ten cents enclosed had reached the magazine, and finally the total was a few over twelve thousand!

Source： https://www.gutenberg.org/ebooks/3538
Locator：Additional excerpt 217 · Verified：2026-10-19 · Verification：Short excerpt

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