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约翰·D·洛克菲勒:洛克菲勒回忆录·补录 192

约翰·D·洛克菲勒《洛克菲勒回忆录》· Random Reminiscences of Men and Events · 领导

Study diligently your capital requirements, and fortify yourself fully to cover possible set-backs, because you can absolutely count on meeting set-backs. Be sure that you are not deceiving yourself at any time about actual conditions. The man who starts out simply with the idea of getting rich won't succeed; you must have a larger ambition. There is no mystery in business success. The great industrial leaders have told again and again the plain and obvious fact that there can be no permanent success without fair dealing that leads to wide-spread confidence in the man himself, and that is the real capital we all prize and work for. If you do each day's task successfully, and stay faithfully within these natural operations of commercial laws which I talk so much about, and keep your head clear, you will come out all right, and will then, perhaps, forgive me for moralizing in this old-fashioned way. It is hardly necessary to caution a young man who reads so sober a book as this not to lose his head over a little success, or to grow impatient or discouraged by a little failure.

出处: https://www.gutenberg.org/ebooks/17090
定位:Additional excerpt 192 · 核对日期:2026-10-19 · 核验:短摘录

白话

认真估算你需要多少本钱,并留足余地应对可能的挫折,因为挫折一定会来。任何时候都别骗自己,要看清真实情况。只想着发财的人成不了事,你得有更大的志向。商业成功没有秘密,那些工业巨头反复讲一个简单事实:没有公平交易,就不会有持久的成功;公平交易让人信任你这个人,而这种信任才是我们真正珍视并为之努力的资本。每天把当天的任务做好,老老实实按商业规律办事,保持头脑清醒,你最终会没事。年轻人读这么严肃的书,大概不用我提醒:别因一点成功就忘乎所以,也别因一点失败就急躁或泄气。

上下文

洛克菲勒晚年回忆录,总结一生经商经验,告诫年轻人稳健经营、重视信誉。

今日一问

你今天的生意或工作,有没有为了短期利益而损害别人对你的信任?

公版传记;原文逐字取自 Project Gutenberg,仅摘录段落并附全书链接。

本文本为公版;底本与原文链接见上。 版权

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