事业 · 创业者自述
安德鲁·卡内基:安德鲁·卡内基自传·补录 195
安德鲁·卡内基《安德鲁·卡内基自传》· Autobiography of Andrew Carnegie · 领导
In this way not only the creek, but the Allegheny River, became literally covered with oil. The loss involved in transportation to Pittsburgh was estimated at fully a third of the total quantity, and before the oil boats started it is safe to say that another third was lost by leakage. The oil gathered by the Indians in the early days was bottled in Pittsburgh and sold at high prices as medicine--a dollar for a small vial. It had general reputation as a sure cure for rheumatic tendencies. As it became plentiful and cheap its virtues vanished. What fools we mortals be!
出处:
https://www.gutenberg.org/ebooks/17976
定位:Additional excerpt 195 · 核对日期:2026-10-19 · 核验:短摘录
白话
石油多到溪流和河流都漂满了,运输途中要损失三分之一,船还没出发又漏掉三分之一。早年印第安人收集石油装瓶当药卖,一小瓶一美元,号称能治风湿,等石油变得又多又便宜,药效就没人信了。卡内基感叹人真傻。核心是:稀缺时被吹上天的东西,一旦普及就光环褪去。今天做产品要警惕靠稀缺讲故事,价值得经得起供应充足的考验。
上下文
卡内基自传回忆19世纪美国石油热潮,当时石油从药材变成大宗商品,价格暴跌。
今日一问
你身边有没有靠稀缺撑价的东西,一旦普及就没人要了?
公版传记;原文逐字取自 Project Gutenberg,仅摘录段落并附全书链接。
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