Edward W. Bok：The Americanization of Edward Bok, Additional Excerpt 483

It is a well-known fact among successful magazine editors that their most striking successes have been made by material to which unknown names were attached, where the material was fresh, the approach new, the note different. That is what builds up a magazine; the reader learns to have confidence in what he finds in the periodical, whether it bears a famous name or not.

Source： https://www.gutenberg.org/ebooks/3538
Locator：Additional excerpt 483 · Verified：2026-10-19 · Verification：Short excerpt

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