P. T. Barnum：Struggles and Triumphs, Additional Excerpt 145

It will be seen that very much of the success which attended my many years proprietorship of the American Museum was due to advertising, and especially to my odd methods of advertising. Always claiming that I had curiosities worth showing and worth seeing, and exhibited “dog cheap” at “twenty-five cents admission, children half price”--I studied ways to arrest public attention; to startle, to make people talk and wonder; in short, to let the world know that I had a Museum.

Source： https://www.gutenberg.org/ebooks/50115
Locator：Additional excerpt 145 · Verified：2026-10-19 · Verification：Short excerpt

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