事业 · 创业者自述
爱德华·博克：爱德华·博克自传·补录 370
爱德华·博克《爱德华·博克自传》· The Americanization of Edward Bok · 领导
In the next issue he combined some of his smaller departments in the back; and thus, in 1896, he inaugurated the method of "running over into the back" which has now become a recognized principle in the make-up of magazines of larger size. At first, Bok's readers objected, but he explained why he did it; that they were the benefiters by the plan; and, so far as readers can be satisfied with what is, at best, an awkward method of presentation, they were content. Today the practice is undoubtedly followed to excess, some magazines carrying as much as eighty and ninety columns over from the front to the back; from such abuse it will, of course, free itself either by a return to the original method of make-up or by the adoption of some other less-irritating plan.
出处：
https://www.gutenberg.org/ebooks/3538
定位：Additional excerpt 370 · 核对日期：2026-10-19 · 核验：短摘录
白话
下一期，他把几个较小的专栏合并到后面；就这样在1896年开创了“转接到后面”的编排法，如今这已成为大型杂志公认的排版原则。起初读者反对，博克解释这样做的原因，说读者是受益者；只要读者能接受这种至少不算方便的呈现方式，他们也就满意了。今天这种做法无疑用得过火，有的杂志从前面转到后面的栏目多达八十甚至九十栏；这种滥用当然会自行纠正，要么回到原来的编排方式，要么采用其他不那么恼人的方案。
上下文
博克在1896年首创“转接后版”的杂志编排法，后来被广泛采用甚至滥用。
今日一问
你引入的新做法有没有被过度使用？你如何判断什么时候该回调或换一种方式？
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