Career · Entrepreneur memoirs
Edward W. Bok:The Americanization of Edward Bok, Additional Excerpt 226
Edward W. Bok《The Americanization of Edward Bok》· The Americanization of Edward Bok · Leadership
With Scribner's Magazine now in the periodical field, Bok would be asked on his trips to the publishing houses to have an eye open for advertisements for that periodical as well. Hence his education in the solicitation of advertisements became general, and gave him a sympathetic understanding of the problems of the advertising solicitor which was to stand him in good stead when, in his later experience, he was called upon to view the business problems of a magazine from the editor's position. His knowledge of the manufacture of the two magazines in his charge was likewise educative, as was the fascinating study of typography which always had, and has today, a wonderful attraction for him.
Source:
https://www.gutenberg.org/ebooks/3538
Locator:Additional excerpt 226 · Verified:2026-10-19 · Verification:Short excerpt
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