Jack Ma：Passing On Leadership and Culture
Jack Ma《2018 Letter to Investors》· On leadership succession · Leadership · Character · Growth
企業領導層和組織文化的傳承一直是任何企業的最大挑戰。
Source：
https://www.alibabanews.com/mwc-aliyuntech-change-changyiyikejiyingduiquanqiutiaozhan-2/
Locator：2018 letter to investors, paragraph beginning “此刻我充滿驕傲和欣慰...” · Verified：2026-10-19 · Verification：Exact match
Reading
Leadership and cultural succession are the hardest challenge any company faces.
Context
Jack Ma (1964–) was an English teacher in Hangzhou before founding Alibaba in 1999. In his final letter to shareholders as chairman, he handed the company to Daniel Zhang and the partnership, arguing that leadership and cultural succession are the hardest tests any company faces. The letter frames succession as the real measure of an institution's maturity.
Today's question
If your company replaced its founder tomorrow, which mechanism would keep its culture and judgment intact?
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